People 1st Realty Group
Goals
Get It Done, All Means Necessary.
Social Media Marketing Development
Facebook Ad Development & Management
Organic Lead Generation
Google My Business and Ads Management
Client Retention
Digital Media Content Creation Strategy
Virtual Assistant Team Management
Rebranding and Positioning
Website and CHIME CRM Management
The Solutions
Rebranding & Positioning
Situation: People 1st, had left their former broker and moved to a new tech-based brokerage by the name of REAL Brokerage. We knew:
Brokerage had less than 6k agents but, growing FAST.
Tech-based = tech and digital-friendly systems
Switching from a low-tech brokerage meant A LOT of learning and development.
Solutions: We first had to update their logo to fit with a new modern brokerage, so we did that. (See left) We then, analyzed their strengths and weaknesses and built a strategy to:
Develop People 1st Realty Group to be at the forefront of Central Texas Real Estate.
Grow their digital presence through optimizing social media and catering to the algorithm’s “hot attributes”.
Become the “go-to’ resource for a client’s real estate needs.
The Results
The Grew
People 1st was only at 75 followers but with our strategy, not only gained 450+ followers in six months, we achieved:
Reach: 41,764 (▴184%)
Page & Profile Visits: 2,296 (▴243%)
Page Likes: +126 (▴157%)
Comparing data form a 5 month period (February 1, 2022 - June 30, 2022) to data from the following 5 months (July, 1st 2022 - November 30, 2022).
"Grassroots Marketing for the web 3.0 era. We know it, we live it, and we love it."
Tobie F. | Founder & CEO
NextGen Communications
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